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On-Page seo optimization refers to all the things that you can do ON your website to help you rank higher, such as page titles, internal linking, meta tags & descriptions, etc.In this on-page seo optimization techniques we will give you simple and step by step techniques for fully on-page optimization of your website.
On-page seo optimization techniques are:
a)Title tag
b)Meta description
c)Heading:H1-H6
d)Text
e)Keyword prominence and density
f)Internal Liking
Although there are a lot of on-page seo optimization techniques and it is very crucial thing .The above On-page seo optimization techniques will definitely helps you to rank your website higher in google
Title tag
Title tag is most important factor for on-page seo optimization . Your page titles are one of the most important SEO factors on your site. Each of your pages & posts should have its own unique title, which includes the main keywords for that page. Title tags are often used on search engine results pages (SERPs) to display preview snippets for a given page, and are important both for SEO and social sharing.Criteria for seo optimized title tags are:It should not exceed 70 character than more (including space). Longer title does not receive penalty form search engine but they are not fully visible.
Put important keywords in front of your title tag.Keywords at last of title tags will work least
It should be unique , readable and engaging
Do not use words like "and" , "or" ,"of" ,"by" ,"as" ,"at" unless extremely necessary
Optimal Format:Primary Keyword - Secondary Keyword | Brand Name (for new website), Brand Name|Primary Keyword - Secondary Keyword (for well established)
Meta description
Meta description is important factor for on-page seo optimization . Many people forget to include meta descriptions for their pages. These descriptions are an important place to include relevant keywords for your content, as these are used within the search results when your page is listed.Criteria for seo optimized meta description are:Should be less than 159 characters (including character)
Only Contain alphanumeric characters
Should be a concise description of the page
Should use the keywords associated with that page in a non-obtrusive manner
Every webpage should contain unique meta description
Heading:H1-H6
Heading are most important factor for on-page seo optimization .Google Will Use H1,H2,H3,H4,H5 & H6 As Titles For Page Snippet.Criteria for seo optimized Heading are:Use only one H1 tag in one webpage . Search engine refers H1 as the title of page content and summarizing the content of page.Search engine refer H2-h6 as the Sub-section
Heading should contain keywords that are related to page content
Keep logical heading order :H1-H2-H3
Do not use H1 on logo , Heading should contain text
Text
Text are very most important for on-page seo optimization as search engine can only read text.Criteria for seo optimized Text are:You should aim for longer page :750-1000 words
Your home page should contain at least 200-300 words
Avoid flash content as possible
Try to make text to code ratio 25%-70%
Do not use hidden text in page Cloaking== black hat seo technique
Alt-tag
Image alt tag and description can greatly influence on-page seo optimization of a webpage.Here are simple technique for using image for on-page seo optimization:Name the image with keyword as possible rather than word like image1
Always write alt-tag for your image and place keywords as possible
Try to write description of image(caption)
URL
URL structure is important because it helps the search engines to understand relative importance and adds a helpful relevancy metric to the given page. It is also helpful from an anchor text perspective because people are more likely to link with the relevant word or phrase if the keywords are included in the URL.Here are simple technique for using url for on-page seo optimization:Use alphanumeric character
Do not use space But use dashes(-)to separate words
Should be unique
Use lowercase
Use Keywords describing the content of the page
Good:code-website.com/design/html/html-title.html
Bad:
code-website.com/dir1/dir2/page.html
code-website.com/post.php?a=1
Keyword prominence and density
Keyword prominence is placing keywords at beginning of element(at beginning of page title , of text e.t.c). As we know that words at first will have more priority than at lastKeywords density is keyword per number of word on page .It is measure in percentage. 1 word in 1000 words = 0.1% ,10 word in 1000 words = 1%. Do not exceed density more than 2-3% , otherwise your website can be banded by search engine
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